Ford Customer Satisfaction Program

Ford is proactively announcing a customer satisfaction program to update the software of the regenerative brake system of some 2010 Ford Fusion Hybrids.

From Ford Motor Company…

Dearborn, Mich., Feb. 4, 2010 – Today, we are announcing a customer satisfaction program to update the software of the regenerative brake system of some 2010-model Ford Fusion Hybrids.

We have received reports that some drivers have experienced a different brake feel when the hybrid’s unique regenerative brakes switch to conventional hydraulic braking. While the vehicles maintain full braking capability, customers may initially perceive the condition as loss of brakes.

To be clear, the Fusion Hybrids’ brake system maintains full conventional brakes and full ABS function even as the customer sees visual indicators and hears a chime. The software threshold to transition from regenerative brakes to conventional brakes can cause the system to transition to conventional brakes unnecessarily.

The software upgrade will reduce unnecessary occurrences of the vehicle switching from regenerative braking to conventional hydraulic brakes.

Customers with affected vehicles will receive a notice in the mail. We are asking owners of affected vehicles to have vehicle software reprogrammed at dealers at no charge.

There have been no injuries related to this condition.

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Antwan Odom Service Testimonial

Antwan Odom, Cincinnati Bengals DE, just returned to Cincinnati, OH from his stellar performance against the Green Bay Packers.  Antwan’s performance was probably the best of his professional career and he single-handedly made the Packer offensive line look like Swiss cheese.

So, what does Antwan Odom do when he returns to Cincinnati and rejuvenate his mind and body?  He visits Beechmont Ford and picks up his Ford F-250 lifted truck, of course!

Before Antwan left for Green Bay, WI, Antwan asked Beechmont Ford to install King Ranch leather in his lifted F-250 truck.  Antwan returned very pleased with the leather installation and shared his excitement in the video below.

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Outline of the New Owner Advantage Program

Many of our new customers have asked for a brief overview of the new Ford Owner Advantage program.

Without further adieu, here are the program highlights:

What Is Owner Advantage?

It’s our way of saying thanks.  Owner advantage rewards you for taking care of your vehicle at Beechmont Ford.

You receive all this and more as a registered member:

• $10 credit toward a future parts or service purchase upon enrollment
• Percentage credit on every parts or service purchase that can be applied to a future parts or service purchase
• Access to your transactions and earnings online
• Service performed by technicians who are extensively trained to know every aspect of your vehicle
• The assurance of knowing you’ll get genuine parts engineered to keep your vehicle performing at its best
• Other regular benefits of ownership, including competitive prices on everything your vehicle needs

How membership works:

• Just present your membership card or let your service advisor know that you are a member every time you visit and we’ll automatically update your account with every reward you earn
• Your membership can be extended to any member of your household
• Earnings can be used toward future parts and service purchases

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